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Goodlord board welcomes Resi founder

December 17, 2025 5 min read views
Goodlord board welcomes Resi founder
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Serial entrepreneur, Alex Depledge MBE, has been appointed to the Goodlord board as Non-Executive Director.

17th Dec 20250 144 1 minute read The Negotiator

William Reeve with Alex Depledge Goodlord BoardLettings technology platform, Goodlord, has appointed Resi founder and CEO, Alex Depledge MBE, to its board as a Non-Executive Director.

A serial entrepreneur, Alex founded and exited the cleaning platform Hassle.com before launching the residential architect business, and also currently serves as the Entrepreneurship Advisor to the Chancellor of the Exchequer.

“I’m genuinely excited to be joining Goodlord at such a pivotal moment for the lettings industry,” said Alex. “I’ve admired the business – and William’s leadership – for many years, so the chance to support a team with this much ambition and momentum was impossible to resist.”

William Reeve, CEO of Goodlord, (main image, left) commented: “Ambitious companies value board members with entrepreneurial zeal, inquisitive minds and relevant experience; Alex epitomises all of these, and then some.

“Alex’s experience founding and scaling businesses, as well as working closely with UK policy-makers, will bring huge value as we move into another exciting year for the company.”

Independent perspective

Alex will work with the wider board to provide support, advice and an independent perspective to the executive team in the areas of innovation, governance, and commercial growth.

The news of Alex’s appointment follows a year of rapid growth for Goodlord, during which the company has hit profitability, launched a raft of new products to help the sector navigate the Renters’ Rights Act, and secured a range of high-profile partnerships – including becoming the exclusive referencing partner of the NRLA and rolling out its technology to all 300 branches of the Leaders Romans Group (LRG).

Alex added: “Goodlord is a company with both heart and scale, which is a rare combination in tech, and I’m looking forward to helping the team expand their impact even further in the years ahead.”

17th Dec 20250 144 1 minute read The Negotiator Share Facebook X LinkedIn Share via Email