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Southwest Soars Nearly 20% As New Fees For Flyers Lift Guidance

January 29, 2026 5 min read views
Southwest Soars Nearly 20% As New Fees For Flyers Lift Guidance
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Southwest Soars Nearly 20% As New Fees For Flyers Lift Guidance FacebookXLinkedInShare Licensing

On Thursday, Southwest Airlines (LUV) led the S&P 500 after soaring almost 20%. The stock rose after the airline announced strong 2026 guidance late Wednesday, on the back of its turnaround plans that include new ways to upcharge flyers. In the fourth quarter of 2025, Southwest narrowly beat expectations for earnings, but fell short of anticipated revenue. Quarterly earnings per…

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